The State of the [Christian] Church 2005
Next-Wave discusses a publication from The Barna Group entitled The State of the Church: 2005. Next-Wave says ...The bottom line is that the spirituality served up in the name of Christ in the U.S. is distinctly unproductive and unprofitable. Some churches have remained largely unchanged while others have changed the ambiance, the music, the lighting, added video screens, pastors, elders, and websites. Others have embraced bigger buildings with different architectural features. Some have turned to new delivery systems, serving up their products via seminars, books cd’s, dvd’s, live television and training by subscription satellite broadcasts. According to Barna, no matter what the Christian retail outlets have done to attract customers and change them by virtue of how or what they consume, there appears to be no measurable transformational effect on their behavior, after dining in these establishments over a period of time.Thanks for Church Marketing Sucks for passing this along.
posted by Paul Wilczynski @ 7:05 AM
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